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People often ask why we don't run promotions… here's the honest answer

Half-price for 6 months, special offers all year long… Here's why MaxiConnect made a different choice: a fair price, for everyone, all the time.

People often ask why we don't run promotions… here's the honest answer

It’s probably the question we get asked most often.

“Why don’t you run special offers?” “Why not -50% for 6 months like everyone else?”

The answer is simple.

Because we’d rather be fair… than spectacular.

Promotions: a tempting model… on the surface

In the telecom world, promotions are everywhere:

  • Slashed prices for 6 or 12 months
  • “Exceptional” deals all year long
  • Discounts reserved for new customers

On paper, it looks very attractive. But in reality, it’s often much less straightforward.

The real problem: prices that no longer mean anything

When a subscription is advertised at a price… then immediately reduced by 30%, 50% or more…

Is that really the right price?

In many cases, the base price is deliberately inflated, so that a “promotion” can then be displayed.

In the end:

  • The actual price comes very close to our standard rate
  • But with more complexity… and more uncertainty

And in the end?

The real question isn’t: “Why don’t you run promotions?”

But rather: “Why do the others run so many?”

Because in reality, their “official” price is often not the real price. These are artificially inflated prices, then “corrected” with permanent promotions:

  • -30% today
  • -50% tomorrow
  • special offer next week

In the end, those discounts bring them… almost to the same level as our rates.

The real question becomes simple: what is the real price? The one shown without a discount? Or the one after a temporary promo?

And there’s also a simple truth: we love promotions

Let’s be honest. Seeing “-50%” always feels good. You feel like you got a great deal. Like you “won” something. Like you outsmarted everyone else.

And that’s exactly why this model works so well.

But in practice?

  • The starting price is often inflated
  • The promotion becomes almost permanent
  • And the “discount” completely loses its meaning

At MaxiConnect, the price is simple

We made a clear decision from the start:

  • No promotions
  • No prices that change every 6 months
  • No difference between new and existing customers

Why? Because the price is already fair from the start. No need to inflate it just to “reduce” it later.

Less marketing, more service

Running constant promotions is expensive. And that money has to come from somewhere:

  • on long-term bills
  • on customer support
  • or on service quality

At MaxiConnect, we’d rather invest elsewhere:

  • Support based in Switzerland
  • Team members reachable directly
  • A real answer when you need one

No games. Just an honest price.

At MaxiConnect, you don’t need to:

  • wait for a “good deal”
  • negotiate
  • cancel your contract to get a better rate

Everyone pays the same price, all the time.

And most importantly: you know exactly what you’re paying… today and tomorrow.


MaxiConnect. An operator close to its customers. 📞 +41 58 521 32 00 — 📧 hello@maxiconnect.ch

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